What green marketing guidelines really mean

At long last — after 35 months, three public hearings, hundreds of public comments, two presidential administrations, and 17,536 utterings of the phrase, “It isn’t easy being green” — they’ve arrived: The U.S. Federal Trade Commission’s proposed “Green Guides,” the federal government’s definitive guides to green marketing. The guides are a common-sense set of rules…

Sustainable consumption: vegetable soup for everyone!

Serious problems sometimes require innovative solutions. More and more, western food consumption habits are becoming a serious environmental problem. I was keen to hear some of the (not always serious) solutions offered at a workshop run by the Sustainable Consumption Institute (Manchester University). What can we do to make sure people eat healthier and less…