England, United Kingdom
Available for keynotes, workshops and seminars on sustainability communication and travel storytelling.
You’d like to book Richard for your event, workshop or seminar?
Richard Hammond is a writer and videographer who has worked in sustainable tourism media since the late 1990s.
National Geographic Traveller has described Richard as “a pioneer of eco travel, championing sustainable-yet-exciting ways to explore the world”.
Richard was Editorial Director of TravelMole 1999–2002, the Guardian’s eco travel correspondent 2004-2008, and has run his successful media production company Green Traveller Productions since 2009, producing Green Traveller Guides to over 50 destinations as well as over 100 videos about sustainable travel and tourism for clients in the public and private sector worldwide, including transport operators, local government, protected landscapes, DMOs, national tourist boards, charities, non-governmental organisations, and conservation organisations.
Richard’s clients have included UNWTO, World Travel and Tourism Council, Travel Foundation, The Long Run, Scottish Natural Heritage, Wildsea, DestiMED, Visit England, Visit Wales, My Switzerland, Greece National Tourist Office, Spanish Tourist Office, ATOUT France, Brittany Ferries, and Eurostar.
Richard has been trained by Albert – the TV and Film industry consortia that is supporting the industry to create positive environmental change. He is also a trained drone pilot with Operational Authorisation from the Civil Aviation Authority to fly drones commercially for photography and videography.
Richard’s consumer website greentraveller.co.uk has featured in lists of the ‘Best Travel Websites’ in The Times, Telegraph, Guardian, and the Independent. The Times described it as “The leading British website for eco-travel – great for news, green travel tips and inspiration for a low-impact holiday” and The Sunday Times wrote: “The journalist Richard Hammond’s web pages are the first place to look for green holidays and for discussions on environmental issues”.
Richard is at the forefront of green travel media. He is currently a judge of the UK Travel Media Awards and the Wanderlust Travel Awards, and he has recently written a book The Green Traveller (published by Pavilion/HarperCollins, 2022), which was featured in ‘The Best Travel Books of 2022’ by Wanderlust Magazine, and had extracts published in The Telegraph, Sunday Times, and Guardian newspaper. He also sends out a free twice-monthly email newsletter, The Green Traveller Digest, which is a round-up of the latest green travel news in the media, including new green hotels, sustainable places to eat and drink, activities that support the conservation of biodiversity, ferry and rail initiatives and routes (including the latest developments to overnight sleeper routes across Europe), as well as other information about travel that is sensitive to the climate and nature emergencies.
- Sustainability communications
- Sustainability storytelling through words, photos, and video
- Sustainable tourism marketing / social media
- Positive impact tourism, transformative/transformational tourism
- Low carbon travel and tourism
How to use social media and other online channels to tell a story – through words, photos, and video
Most of us now use smartphones to upload photos and video to social media, but how do you weave all the content together to tell a meaningful story that engages an audience? Drawing on years of producing content for both the public and private sector, Richard will shine a light on best practice in storytelling, using case studies examples that convey the best aspects of sustainable travel and tourism.
The future of low carbon travel in Europe
Deregulation in the European rail industry has opened up the market for a new breed of entrepreneurial businesses seeking to capitalise on the renaissance of rail. Richard has travelled overland in Europe for over 20 years and brings a wealth of knowledge about the networks and the opportunities for overland travel, including high speed rail, sleeper trains, and rail-sail initiatives.
#integrity #positive #personable #passionate #practical #inspiring
Richard is the author of the The Green Traveller – Conscious Adventure that Doesn’t Cost the Earth (Pavilion Books, 2022).
The book has been 20 years in the making and aims to be a comprehensive, jargon-free guide to how to travel in the UK, Europe and beyond given the climate and nature emergencies.
It’s packed with tips on planning overland travel, where to find sustainable food and drink, plastic-free travel, and how to book organised green holidays, as well as lots of slow travel and car-free itineraries. It is also peppered throughout with Top 10’s, including off-grid places to stay, hostels near railway stations, campsites reachable by public transport, greenway cycle routes, foraging breaks, treehouse holidays, rewilding projects, wildlife watching trips, city breaks, citizen science projects, positive-impact adventures, and many more.
More about the book on Amazon
A good fit for:
- Those wanting to better understand or be more involved in sustainable tourism communications and storytelling
- Those wanting better understanding the marketing of sustainable tourism
- Consumer audience or B2B, whether low carbon travel or sustainable tourism in general
“Richard was the perfect choice as the keynote speaker for our conference. His talk was engaging and informative and full of highly relevant case studies drawn from his wealth of experience working in sustainable tourism. Richard inspired our audience with the best international sustainable tourism projects which set the scene brilliantly for our ongoing work in the region.”
Dr Emma Edwards-Jones, Snowdonia Active