Florian Kaefer founded the Sustainability Leaders Project in 2014 with the purpose to share information on sustainable tourism.

As keen traveller with interest in sustainability, he found existing information and good practice case studies linked to tourism sustainability not very accessible, hard to ‘digest’ and not inspiring.

So, together with his partner Natalia Ferrer Roca, he started visiting hotels and participated in tours to get a ‘feel’ for the topic.

Over time, we noticed that what our readers valued most was ‘behind-the-scenes’ access to the personal experiences, stories and reflections of leading tourism professionals and those businesses already successful with their sustainability practices.

The purpose of the Sustainability Leaders Project is to encourage and inspire tourism professionals to embrace sustainability. We do this by sharing the experiences and stories of leading sustainable tourism thinkers and doers.


What’s special about the Sustainability Leaders Project?

“Simple and inspiring. Stories from inspiring people are very important. Considering all the negative events and actions in the world, we need to make people understand that there are still people with integrity and high spirits in keeping the world in good shape and harmony. I think it is our responsibility to spread news about these people to the global society; to inspire people to do the same in their own league, no matter how small it is.”

Ary Suhandi, Indonesia. More testimonials here


Our thanks to the many volunteers who have contributed to the Sustainability Leaders Project over the last years:

Amanda
SEO (June 2015)
Andrea
Translations (March - Dec 2017)
Angela
Social Media (April – Oct 2015)
Azam
Editing (Nov 2015 - Feb 2016)
Carla
Translations (March 2015 - Dec 2016)
Cimoan
Research (July - August 2016)
Deby
Translations (Feb – April 2016)
Elena
Translations (March - July 2017)
Eleonora
Translations (Feb - April 2018)
Fernando
Research (July 2017 - March 2018)
Gaby
Social Media (May - Oct 2015)
Gemma
Translations (April 2015 - Aug 2016)
Hai
SEO (Sept - Oct 2017)
Hai Ngo on LinkedIn
Jeanine
Social Media (May - July 2016)
Julia
Communications (July - Sept 2016)
Kathy
Editing (Sept - Dec 2017)
Lauren
Editing (Nov 2015 - Aug 2016)
Lourdes
Social Media (June - Sept 16)
Mariana
Translations (April 2015 – April 2016)
Michel
Translations, Editing (Jan - April 18)
Nuria
Translations (May 2015 - Jany 2017)
Pablo
Translations (Sept - Dec 2017)
Sarah
Social Media (March – June 2016)
Sophie
Translations, Research (Oct 17 - April 18)
Tanya
Social Media (June 2015 - Dec 2017)
Tracy
Editing (Jan - Dec 2016)
Xiaomin
Editing (April – June 2016)