Founded in 2014 by Florian Kaefer, independent researcher, editor and journalist, the Sustainability Leaders Project seeks to encourage tourism professionals to embrace sustainability by means of sharing the experiences and stories of leading sustainable tourism thinkers and doers worldwide.

The Sustainability Leaders Project has received support from many tourism sustainability enthusiasts and independent professionals around the world, some of whom have contributed to the project as volunteers for several years –  notably Natàlia Ferrer Roca and Tanya Makarova.


What makes the Sustainability Leaders Project unique?

“Simple and inspiring. Stories from inspiring people are very important. Considering all the negative events and actions in the world, we need to make people understand that there are still people with integrity and high spirits in keeping the world in good shape and harmony. I think it is our responsibility to spread news about these people to the global society; to inspire people to do the same in their own league, no matter how small it is.”

Ary Suhandi, Indonesia

More testimonials here


How we choose our interviews and stories

We usually select interviews and stories based on peer nominations. This means that we give preference to individuals and organizations which have been recommended by previous interviewees.

Your business or destination is going the extra mile in promoting responsible tourism and sustainability? Tell us about your story and achievements!